Friday, 29 April 2016
Monday, 11 April 2016
Task 10
Intro what is film distribution? Film distribution is the process of making a movie available for viewing by an audience.
What is the distributor's role? A distributor is an intermediary entity between a the producer of a product and another entity in the distribution channel or supply chain, such as a retailer, a value-added reseller or a system integrator
What's a distribution plan? plan created by the management of a manufacturing business that specifies how the firm intends to transfer its products to intermediaries, retailers and end consumers. Larger companies involved in making products will usually also put together a detailed production distribution strategy to guide its entry into its intended market.
What is the average distribution cost for a big six film? The average cost for a big 6 film is around $50 million. Fast and furious 7 cost $48 million and Dead pool cost $52 million.
What does the distribution budget include? It includes money for production, distribution, exhibition, exchange, marketing and promotion.
What is a Simultaneous release? Simultaneous Release is the name given to an experimental new method of making movies available to consumers. Traditionally, movies are released first in cinemas. A DVD release follows some months later.
Her is a list of some of the main global distribution companies (https://en.wikipedia.org/wiki/List_of_film_distributors_by_country)
What do you think is the link between audiences and distribution? The link between audiences and distribution is that the distributor's need to get their film out to their specific target audience. Because if they put it out to the wrong audience no one will go and watch their film.
Task 8
Production:- In the industry there have been many major advances in filming technologies, movies like The Hobbit boast 48 frames per second – making it the first movie in Hollywood history to surpass the standard fps rate (which is usually 24 frames per second).- On movie sets across the world, Red One Digital cameras are transforming the filming process by replacing the standard 35 mm camera with a smaller, lighter, and thus more portable camera solution – without lessening image quality. - Virtual backlots now allow actors to appear in far flung destinations, thanks to digital backgrounds.
- For Fast and Furious 7 when they CGI Paul Walkers looks onto his brother they used SFX/Technology to create a Paul Walker look alike.
Distribution
Exchange
· Trailers on the internet.
· Internet advertisements eg Banners.
· Social media accounts.
· Websites.
· Spread by people talking about a new film being released.
Exhibition
· Digital Projectors in cinemas.
· Requires less training than physical projectors.
· 4K monitors for home cinemas which allows people to watch films in HD.
· Phones that allow movies to be watched anywhere allow people to watch a movie however they like.
· On demand services allow you to watch movies as soon as they are released into the cinema.
· Streaming from phone, tablet, computer of illegal websites.
· Video watching eg Youtube.
· On websites such as Netflix, Amazon Prime and Love Film.
· Watch it at the cinema.
· Monitors on planes allow you to watch films if the flight is long.
Task 9
1. Mainstream - the
ideas, attitudes, or activities that are shared by most people and regarded as
normal or conventional.
2. Independent –
Independent film or cinema is non-mainstream. It’s the idea of the film or
cinema doing their own thing and not being sheep’s. They have an older target
audience than mainstream cinema
3. Production
(stages) 1. Pre-Production 2. Production 3. Post-Production
4. Distribution
– getting their film out there into cinemas and showings
5. Marketing –
the forms of promotion you use to advertise your film
6. Exchange –
exchange is when you show films on demand or plus one
7. Multinational
Conglomerate - A conglomerate is a combination of two or more corporations
engaged in entirely different businesses that fall under one corporate group,
usually involving a parent company and many subsidiaries
8. Monopoly – the
exclusive possession or control of the supply of or trade in a commodity or
service.
9. Oligopoly – A
state of limited competition in which a market is shared by a small number of
producers or sellers.
10. Name the Big
Six (90% of box office takings)- C.U.P.W.2.W Columbia, Universal, Paramount,
Warner Bros, 20th century Fox, Walt Disney.
11. Horizontal
Integration – it is when two completely different industries join together
(also known as cross media ownership)
12. Vertical
Integration- it is when two companies from the same industry come together.
13. Synergy – this
is when two or more companies join together to promote their products or
services.
14. Merchandising –
This is when businesses make products with characters from the films or logos.
The film will get a small percent for this and the business making the
merchandise will get the rest.
15. Ultra Violet –
Allows you to access the content online
16. Above the Line
- advertising is where mass media is used to promote brands and reach out to
the target consumers
17. Below the Line
- This concerns promotional activities where the business has direct control
over the target or intended audience
18. Technological
Convergence/Cross media convergence- Coming together from the previous separate
technology and combining with new technology
19. Consumption – how
much of what people buy
20. Exhibition
21. Piracy
22. Hollywood
Franchise 4S Model – synergy, spectacle, sequalisation, story
23. Tie-In - A
tie-in work is a work of fiction or other product based on a media property
such as a film, video game, television series, and board game, web site,
role-playing game or literary property.
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